Measuring for Success : What CEOS Relly Think About Learning Investment

Workplace learning professionals are often frustrated when senior executives and other top organizational leaders do not 'get' the value of learning and training initiatives. Often these same professionals are left wondering what 'measuring stick' is most meaningful to their company's purse strings holders. Based on interviews, surveys, research, and briefings with senior management and C-Level executives, this book reveals what specific learning measurements are and are not important to top level executives. Other evaluation books focus on tools and processes that company CLO's and other learning leaders 'believe' are important to top executives (since most published data is derived from CLO interviews and not CEO interviews). This book is different. Readers get straight answers from the top to help them develop strategies and measure that really matters to those at the top.

ISBN : 9781562865887, Author : Phillips, Publisher : ASTD Press - 2010, Dimensions : 22.6 x 15.5 x 2.5 cm, Paperback : 224 pages